There is an abundance of potential opportunities for growth as a creator on Instagram.
With more than one billion monthly active users on Instagram and 200 million brands on the platform as of early 2022, Instagram can be great for influencer and affiliate marketing.
Getting the maximum from Instagram, which is now home to thousands of established influencers is no fluke, and you need all the help that you can get.
That’s where you need to make use of Instagram tools and stand out from the competition.
If you are someone that hasn’t been using any Instagram tools but want to grow your account on the platform, we got you covered.
Follow this detailed guide and check out this list of top 10 Instagram tools that you must try for Instagram in 2022.
1. Shopper
If you are active on Instagram and want to improve your affiliate revenue and influencer marketing scope, having an account on Shopper.com is something you should consider.
By having a Shopper account, you get instant access to a one-stop online store where you can highlight all your affiliate products, product recommendations, and even your merchandise.
You can group them as collections, or add them individually as products.
What’s even great is that you only need one link to share all your products, and that is the store URL to your Shopper store.
For creators that want to get even more out of a Shopper account, there are paid subscription plans – Creator, and Creator Plus, which both offer even more features.
Custom URL, a fully customizable domain, link break alerts whenever an affiliate link has issues, theme customization, and a dedicated WordPress plugin to integrate your store with a blog are some of the benefits you get by having a paid subscription.
2. Later
To grow on Instagram, you need to be active and consistent with your posting.
Not only does this increase the likelihood of more people coming across your profile, but it instantly increases your content’s overall discoverability and chances of getting ranked higher.
If you are regular, it also improves the likelihood of your posts making it to the “Top” section in the Instagram search.
These are all important for anyone planning to gain a considerable number of followers on Instagram.
However, with a busy schedule, even the best of the best, and most established creators on the platform will find it difficult to maintain consistency regularly.
That’s where scheduling apps come into play, and there are very few that meet the efficiency offered by Later.
You can schedule stories, videos, tag users, locations, and even access analytics from Later, which makes it ideal for those who want to schedule posts on Instagram, well in advance!
3. Iconosquare
Iconosquare, formerly known as Statigram is one of the best analytics, management, and scheduling platform for brands and agencies across the world.
The website is dedicated to offering an easy way to gather performance statistics about an Instagram account.
Even though the Instagram built-in analytics offers the same services, you can only extract the maximum out of your account by making use of a third-party service like Iconosquare.
With more than 10 million registered users, Iconosquare is also one of the most used and visited analytics platforms for Instagram.
Ease of accessibility, straightforward interface, the ability to measure real-time engagement, and brand mention analytics are some of the highlights of Iconosquare.
If you want to get dedicated reports of how your posts on Instagram are performing, it is highly recommended to consider checking out Iconosquare and putting it to good use.
4. Canva
Canva has come a long way from being just another service for editing photos and videos.
Today, they are arguably one of the best editing suites that are optimized both for mobile and desktop editing of photos and videos.
However, what makes Canva stand out as a leading platform for creators on Instagram is their editing tab, dedicated just to Instagram!
Yes, that’s right, if you make your way to the Instagram tab by clicking on “Social Media” and selecting the Instagram tab, you get access to Instagram-specific edit options.
You can choose the format you wish to have and select either Instagram Post, Instagram Story, Instagram Ad, Instagram Reel, Animated Instagram Post, or Instagram Story Ad.
Now if you want templates instead, you will need to scroll down and choose a template instead.
Text, images, videos, elements, and shapes which make up the Instagram post can all be edited as required to give you the perfect Instagram post for your requirement.
This can save you a lot of time, and energy that you would otherwise spend on editing!
5. Linktree
Contrary to how all other social media platforms, Instagram does not entertain the idea of adding clickable links to its platform.
The only place you can add clickable links are as follows
- Instagram bio – you can add one clickable link to your bio
- Instagram story – you can add one link or website URL to your story with the “Link Sticker”.
- Instagram DM – you can share unlimited links to Instagram contacts as DM.
If you are a creator that has followers on all platforms and wants to improve your social media presence across multiple platforms, Linktree has the answers you seek.
By creating a free account on Linktree, you can add unlimited links, and get minimal customization features.
Simply add the social media links that you want to share on Instagram to your Linktree profile, copy your Linktree URL, and use it as your clickable link on your Instagram bio.
Whenever someone heads over to your Linktree profile, they can navigate to any of your social media verticals at ease thanks to this one-click solution.
6. MetaHashtags
Instagram uses hashtags as its primary sorting and search filter on the platform.
If you want the target audience to who you intend content, to come across your content, then you must use Instagram hashtags to help them find you.
MetaHashtags is one of the best hashtag tools when it comes to Instagram.
Not only do they offer easy access to some of the best Instagram hashtags for your content, but they also let you filter hashtags by size, number of likes, frequency, and much more.
You can also save most of these hashtag collections, spy on competitor hashtags, and get hashtag analytics which all further help in finding the absolute best hashtags for your content.
One of the best features of MetaHashtags that is useful for creators is the ability to detect and remove banned hashtags from your content.
If you want more information about Instagram hashtags, consider checking our detailed and extensive Instagram Hashtag Guide.
7. Adobe Photoshop
Even though Instagram has swayed away from its roots of being a platform that emphasized photographs with the introduction of video content, photos still have a place in Instagram!
That’s why you need to always make sure that the pictures you share on your Instagram look good.
Adobe is one of the world’s best photo and video editing software out there today, and Photoshop has been one application that has been considered the best for photo editing for generations.
It never disappoints with the vast amount of options for editing.
To make things even more exciting, Adobe Photoshop is now available on android and iOS mobile devices.
Yes, the filters on Instagram do justice to a certain extent when it comes to adding more colors to your photos and videos on the platform.
However, they cannot be a replacement for third-party applications like Photoshop, which offers a lot more fine-tuning, color correction, and filter options.
8. Hootsuite
Hootsuite is another great Instagram scheduling that lets you seamlessly schedule and manage posts, well in advance.
However, what makes Hootsuite stand out from similar apps has to be its single dashboard navigation system.
This makes it a great app to manage multiple social media platforms like Facebook, Instagram, Twitter, Pinterest, LinkedIn, and many more through just one dashboard of Hootsuite.
Some of the key features that make Hootsuite stand out from its competition, have to be the publishing calendar, bulk scheduler, and visual reports.
The interface also comes in built with a feature that recommends some of the best times to publish content on Instagram.
9. InVideo
InVideo is a must-have tool for any creator that wants to fine-tune their videos before publishing.
With a wide range of templates, transition effects, the option to add text, edit clips, and wonderful filters, there is so much you can do as a creator on Instagram with InVideo.
The best thing about InVideo is that you have custom templates for Instagram that come pre-built with the right resolution that is needed for Instagram videos.
However, the highlight feature that makes InVideo a must-have is how up-to-date the app and interface are.
They regularly update new templates for trending reels which makes them easy to use and replicate.
You can create trending reels at ease as you can often find these reel templates on your account, and that’s why we highly recommend you to use InVideo to create your next Instagram video content.
10. Keyhole
Keyhole is a leading Instagram analytics tool that creators can use to track their brand mentions, and hashtags at ease.
Their smooth interface, along with value-added features like the live dashboard, custom reports, and Instagram story analytics all make it a must-have tool for creators.
Track all the Instagram metrics you need from the number of profile visits to clicks, engagement, re-shares, and many more to ROI and how your Instagram campaigns are performing in one click.
You can also track the overall performance of brand mentions and hashtags at ease by having access to Keyhole on your account.
The service can also be easily integrated with Instagram which makes it easy to keep track of different hashtags and see how they perform in real-time.
The Psyk Project 